Associate Manager - Digital Marketing/Search Engine Marketing

Description

What is the role of Associate Manager Digital Marketing in The Media Ant ?

The Media Ant has a dedicated team for handling digital campaigns. The role of the Associate Manager will be to handle client campaigns on self-serve platforms mainly Google, Facebook, and LinkedIn. In addition, we also run campaigns on other self-serve platforms like True Caller. Adgebra, Inmobi among others.

Summary of the work involved are :

1. Campaign Planning - Preparing a plan with targeting and expected performance. This would involve understanding the filters and targeting options available in each of the platforms.

2. Campaign execution - Execute the approved campaigns

3. Campaign monitoring and optimization - Make continuous improvements in these campaigns.

Academic Qualification :

- MBA with more than 65% across 10th, 12th, Graduation and MBA

- Or B.Tech

Work experience requirement :

- 0-2 years of experience/ Freshers can apply

- Other important skills and traits required to succeed in this role and The Media Ant in general:

- Good at arithmetic

- Good with excel

- Strong analytical skill